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This Valentine’s Day, we’re sending cards to customers impacted by domestic abuse across our services here at Glow.
Valentine’s Day is a happy day for many couples, but for people facing domestic violence it’s just another day of abuse and torment from their partners.
This year, to reclaim the day, we’ve created Valentine’s Day cards for customers across our services who have been impacted by abuse.
Cards have been distributed to survivors, both living in refuge and starting their recovery journey, as well as pupils learning about healthy relationships in local schools through our relationship education programme, Relationships without Fear.
The cards encourage self-love and remind the recipients that we’re always here for them, both now and in the future.
Alongside this, we’re also running our #ItsNotLove campaign across social media until February 14, to raise awareness of controlling behaviour. A series of videos depict couples in typically happy situations, before revealing that this might not be the reality.
For example, if your partner always wants to know where you are, it could mean that they care about you and want to make sure you’re safe. However, if a partner is obsessed with knowing your location 24/7, this is controlling behaviour and a sign of a toxic relationship.
Operations Manager Jackie said: “While Valentine’s Day is a happy time for many, it’s a difficult day for people who have experienced domestic abuse.
“This year we wanted to use the day to raise awareness of coercive and controlling behaviour, which is a sign of an unhealthy relationship. Coercive and controlling behaviour is dangerous as it can be very subtle at first but gradually lead to other types of abuse.
“As well as raising awareness, we’ve also created Valentine’s Day cards, from Glow to our customers. They’re a reminder that we’re always here for them, whether that’s now or in the future.
“At Glow we’re on a mission to address, overcome and end domestic abuse. This is something we’re working towards every day of the year, not just Valentine’s Day. We’ll continue to support our customers and help them work towards new, brighter chapters, free from abuse.”
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